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Eight Video Concepts Small Businesses Should Consider in Online Marketing
Video marketing is something that every single small business should at least consider. Videos are quickly becoming one of the most popular ways to consume content online. If you don't produce videos, you'll lose a significant portion of the people who could be...
5 Steps You Can Take to Protect Your Company’s Reputation from Unfavorable Reviews
There is no way to avoid reading unfavorable feedback online. Working in the digital space inevitably presents one with this challenge. People who are the targets of online abuse and bigotry can be hurt the most by social media, but brands can also be damaged by what...
Understanding Search Intent and How to Maximize it to Improve Rankings
In the last few years, Google's ranking algorithms have advanced dramatically. In the past, achieving high rankings for your content was feasible by carefully choosing your keywords and creating links, but that is no longer the case. Google looks at more than these...
13 Tips for Taking the Perfect Smartphone Photo for Digital Marketing
Taking images for your business requires a high-quality camera. The good news is that you don't have to buy a camera. With it, you can capture decent photos with at least a mid-range smartphone. There is no doubt about it if you have a high-end smartphone. Your phone...
SEO
Understanding Search Intent and How to Maximize it to Improve Rankings
In the last few years, Google's ranking algorithms have advanced dramatically. In the past, achieving high rankings for your content was feasible by carefully choosing your keywords and creating links, but that is no longer the case. Google looks at more than these...
What Is the Latest Google SEO Update About?
Many claim that SEO is dead, and there is plenty of evidence to back them up. The rise of concise video content has changed how people get information from the internet in a big way. People nowadays may prefer to search YouTube or TikTok for answers to questions...
Local Marketing
Eight Video Concepts Small Businesses Should Consider in Online Marketing
Video marketing is something that every single small business should at least consider. Videos are quickly becoming one of the most popular ways to consume content online. If you don't produce videos, you'll lose a significant portion of the people who could be...
13 Tips for Taking the Perfect Smartphone Photo for Digital Marketing
Taking images for your business requires a high-quality camera. The good news is that you don't have to buy a camera. With it, you can capture decent photos with at least a mid-range smartphone. There is no doubt about it if you have a high-end smartphone. Your phone...
Developing Your Small Business Blog: Where to Find Excellent Topic Ideas
You know it is prudent to include a blog on your small business website. After all, it helps with SEO and establishes you as an authority in your field. However, coming upwith blog topics can require considerable effort. You may be able to come up with a dozen or more...
5 Tools to Build Your Own Online Community, and Why Every Business Should
Online communities can prove to be a highly effective tool for marketing. The ROI that these communities can generate is immense. Businesses can use these communities to get more people to know about their brand, build trust in the industry, and eventually turn them...
Social Media
How Playlists on TikTok Can Significantly Increase Views
TikTok emerged from nowhere and quickly established itself as a legitimate social network. The fact that it was done in a market with so much competition in such a short time is awe-inspiring. TikTok has a significant advantage over competitors such as Facebook: a...
Top LinkedIn B2B Content Ideas in 2022
LinkedIn, like the others, is a social media network, but its primary purpose is fundamentally different from that of Facebook or TikTok. LinkedIn began as a way for professionals to network. It has grown into a true powerhouse since its acquisition by Microsoft and...